Press-release "About expo SNCE 2013"

11-12, April 2013 in Moscow at ARTPLAY will be held the first Social Networking Congress & Expo (SNCE)

Social Networking Congress & Expo (SNCE) - Russia's first exhibition and conference dedicated to the global phenomenon of social networks, production, distribution and use of social network content.

The owners of social media platforms, digital and social marketing specialists, social media software developers will come together to discuss the opportunities in Russia and CIS markets, review effective methods to attract new users, ways to monetize projects using social apps, share professional experience and knowledge of the social media market.

 

The two-day SNCE conference will focus on how to make real money on virtual products, services and applications.


The main topics include:

  • Preferences of social network audiences, dynamics and appropriate adjustment
  • Preferences and trends in application development and gaming platforms
  • Business models and interaction options
  • Creativity and competitive edge
  • Customer retention strategy
  • Analytical tools to improve online field segmentation

 

SNCE will have a separate block featuring social games and gaming apps offering great money making opportunities of interest to developers and businessmen.
 
Game Development - What makes a successful social game?
 

  • Creating a game mechanism and choosing a game theme
  • Gaining useful experience in creating MMORPG games in terms of maintaining player loyalty and long-term gameplay
  • Create additional value through diversification by game genres
  • Cross-cultural games - localization for different markets
  • Use of cloud services and hosting for gaming platforms

 

SNCE exhibition and conference will be useful for:

  • Marketing staff of large companies - learn about the effective tools in SMM market, meet with the representatives of social networks and industry professionals.
  • Development directors, owners - understand how to improve market position, increase customer loyalty and monitor the brand awareness on the Internet. Meet those who have already implemented these tools.
  • Representatives of online marketing companies - learn from the successful experience of the companies working in the field, learn about the pitfalls of promotion, and communicate with peers about pressing issues. Find partners, clients and contractors.
  • Venture funds - social networks and various internet projects have recently been a good investment opportunity.
  • Software developers - exchange information on trends in the area of application development, services, etc.
  • Internet startups - get acquainted with successful case studies in this niche, make useful contacts.